Friday, December 10, 2010

#80: Raftin' Santa on the East Race Waterway

I can imagine that lightbulb that went off at the brainstorming session five years ago.

"Okay, so, what's a unique Christmas fundraiser can we have?  DTSB already had someone ride around on a sleigh, there's a tree sale on the College Football Hall of Fame, and the Grinch and Cindy-Loo already visited SB Chocolate Company.  What else identifies South Bend other than snow, football and chocolate candies inspired by those two?"

"Hmm, hmm. Okay, well, South Bend is named after the bend in the St. Joe River, which is also what the county is named after.  So it really is defining characteristic of the city."

"Oh, good thinking, good thinking. Okay, okay, so what can we do with that?"

And so, "Santa on the Race" was born.


When: Friday, Dec. 11, 4:30-7:00 PM
Where: 401 E. Colfax Ave.
Featuring Santa Claus rafting down the East Race bearing candy in his bag, a Christmas petting zoo, hot chocolate and cookies (for kids of all ages).  For the grown-ups, there is a dinner later, as well as a raffle for a football signed by ND football greats.  This event is a benefit for several community organizations and is meant to bring some holiday cheer to children who may not find it elsewhere.  And that's a fantastic idea.
Website: www.santaontherace.com

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